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September 2013 Online Income Report

Right, well,this is exciting, my first income report!

If you read the About Zen Life Online page, you will know that towards the tail end of 2012, I decided to try to build a website in a niche and start writing about it.  I then had a baby in the first week of January, so this first income report will be a bit of an amalgam of everything that has gone on this year with my online business so far…

Care Marketing Advice website

The Care Marketing Advice website is something which I created a while back, much on the lines of Pat Flynn’s Green Exam Academy site in that I have a certain level of knowledge of a business area, based on my career to date which I felt would provide useful information for people out there working in the care industry.

Challenge-In terms of the website itself, the design is fairly perfunctory and I have added a members area to it wherein members can download copies of useful templates which can be utilised in the care marketing world.

So far, in terms of developing the Care Marketing Advice site into an interactive hiving members community, I have had minimal success, and I think that this will be my biggest challenge going forward with it- should I stick with the members area idea or consider going down the route of an Ebook??

Success- Success has arisen on the Care Marketing Advice site via the consultancy projects that have come my way.  I think in many ways, it provides ‘proof of the pudding’ that I know what I am talking about when it comes to care and specifically elderly/senior care marketing and via this, I have picked up several consultancy projects over the last few months.


Start a website in a niche site

Starting a website in a niche has been a really interesting experience for me.  Firstly, and if you read some of my posts around starting a website in a niche, it gave me quite a lot of insight into things that I had perhaps at first overlooked when it came to developing blogs such as how to properly use plug-ins!!

Challenge- The challenge for me, as you may have guessed, has been to try to get any development done on this site whilst being a single parent to a very new baby, and on that basis alone, how can I be anything but pleased with my progress to date? I basically fitted in, as my posts in the How to Start a website in a Niche series show, posting, backlinking and everything else,  in between….everything else!

With that in mind, below are my growth figures in terms of page views for January-September 2013:

January- 19 views

February- 30 views

March- 41 views

April- 55 views

May- 246 views

June- 949 views

July- 1425 views

August- 2284 views

September- 2,348 views

I think that the fact that I managed to have a push on the backlinking strategies around April time really helped push the views into the summer months, but there really was very little growth in numbers from August to September.  With that in mind, I have once again attempted to up the ante with the site and have set myself the task of writing at least four new posts of a minimum 500 words per week until I reach 100 posts-(I currently have 52 published, so that should take me to 68 by the end of October), let’s see how we go!

I will also aim to do an updated post on here on my backlinking strategy.

Adsense Income

In terms of adsense income on the site:

January- £0.00

February- £0.53p

March- £0.00


May- £5.78

June- £12.97


August- £61.31

September- £134.17


So…slow and steady progress to say the least, but progress none the less!  Something to note here is that I have almost doubled my click-through rates via ad placement experimentation and increased my CPC by quite a margin by using channels.  Both of things I will go into in more detail in further posts this month.

I have made other small amounts of Google Adsense earnings across the other sites, but until it is in any way significant (if you call the above significant!) then I won’t go into much detail.

So, that’s about it for the moment, and bed calls because a small child is likely to be calling for me sooner rather than later.  So where do we go from here?


Well, so far in October (today is the 4th) I have been posting like a demon as well as trying to develop further backlinks.  So far this has seen me with my biggest weekly page views to date this week (and we still have two days to go) and I’ve already generated a third of last month’s income.

My October targets therefore on my niche site are to:

  • Double- last month’s page views- a challenge, but 5,000 page views for the month is my goal..
  • Treble- last month’s income- oh dear- I just wrote that- I was going to write double but my hand slipped..oh well, nothing like a challenge!!

In terms of other work:

  • Revisit the CMA site and see how I can either a) develop the members area, or b) think of an alternative to it..if you have suggestions for me, I would love to hear them, so feel free to comment below!
  • Sort through & begin to develop content on my other two sites
  • Continue to have the best time of my life with my little son and dance with him every day…


{ 2 comments… add one }

  • Jay Samson October 10, 2013, 9:40 pm

    I wish you luck with your earnings! I discovered your vlog after you hyperlinked your name at onlinefanatic. You look like you’re doing an amazing job with your earnings so far. Unfortunately I don’t have Adsense (banned) so I’m going to have to work so much harder for PENNIES. Bleh!

    • admin October 16, 2013, 7:25 pm

      Thanks jay- although yesterday I seem to have been severely whacked by Penguin 2.0- not good!!

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